GaiaYoga Branding & Illustration Work
GaiaYoga is a female yoga apparel brand that caters to die-hard yoga enthusiasts who want to stay fit and also look good on the mat. The brand offers extremely high quality yoga outfits, mats and other accessories that are not only gorgeous but also functional and durable. I was thinking of ways to build the logo around the letter “G” when I realised that the “scorpion” pose in yoga looks like the letter G. The curvy lettering accentuates the feminine curves on the athlete’s body and the rose gold against dark blue background looks just right.
“Yavor created a charming logo for my brand and products – working with him was effortless and fun. I will recommend his services to friends who want to start a business.”
-Susan Greenfield, Founder