Where I find inspiration
My journey into the world of commercial design started early on, before I even recognized going into design as a career choice. I can vividly remember doodling logos of my favorite brands on maths textbooks in high school. I would often walk down the supermarket aisle in my teen years, browsing the shelves for packaging that stands out. The symmetry and cleverness of my favorite logos would compel me to memorize and sketch those on paper time and time again. In my spare time, would also doodle goofy emblems and symbols out of my own imagination, coming up with a complete sequence of varieties of each symbol.
I also often look at some of the iconic soviet logo designs and propaganda posters for inspiration, mainly to gain a different perspective on design and illustration. I am an admirer of Stefan Kanchev in particular. Mr. Kanchev (www.stefankanchev.com) was the leading graphic designer in Bulgaria during the Soviet era. He was responsible for creating the most famous brand marks in the country during the 50s, 60s, 70s, and 80s:
When everything else fails to rekindle inspiration, I take a digital detox or a brief sabbatical and grab my hiking boots and gear. Hiking is like moving meditation to me – it helps me come down from your head into my body and create space in my head for new ideas. There is something about hiking in wooded areas at high altitudes (fresh air and positive ions from the pine trees and waterfalls?) that helps me recharge and gain new perspectives on the projects I’m working on.